Bring the Outdoors Indoors with Beaver Canoe

By  August 29, 2013

Love the outdoors? Bring that rustic feeling indoors with the new home décor line from Beaver Canoe – a first for the brand. 3

Beaver Canoe, a part of Roots, was founded in 1982. It started with crafting canoes and after several years moved to apparel and accessories. The new collection will consist of clothing for the entire family, as well as home décor products, available exclusively at Canadian Target stores this fall.

The line takes aim at those who love and appreciate the great outdoors, pulling inspiration from the rustic landscape of Algonquin Park.

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The Beaver Canoe Home for Target collection, created by Roots design director, Diane Bald, includes 65 pieces to accessorize your home with from furniture and pillows, to lighting and frames (and nothing priced over $100).

Toddlers to adults can get decked out in Beaver Canoe gear including hoodies, sweatshirts, t-shirts, as well as accessories for men and women with prices ranging from $7.99 to $99.99.

Beaver Canoe Apparel will launch across Canada on September 8, followed by the home collection on September 15.2